Dusit Foods and Thai Airways extend successful Streets to Sky project

Innovative collaboration

The initiative Streets to Sky symbolises an innovative collaboration between Dusit Foods and Thai Airways. Originally launched in August 2024, this project aims to introduce the emblematic dishes of the Thai street food on international flights in economy class. This collaboration generates revenue from Pinto Huban innovative culinary platform co-developed by Dusit Foods and Farm to Plate Processor Co, Ltd (F2P). Thanks to this initiative, the authentic flavours of Thailand are now accessible to an international clientele.

A Strategically Enlarged Partnership

Following extremely positive feedback from passengers, Dusit Foods and Thai Airways have decided to strengthen their partnership by introducing four new dishes. This expansion marks a commitment to bring to the fore Thai culinary diversity on the world stage. By incorporating new dishes, the partners aim to ensure a rich and varied gastronomic experience that reflects Thai culture. and culinary traditions Thailand.

A high level of culinary experience

• The aim is to enable passengers to discover authentic dishes carefully selected.
• The dishes on offer are the fruit of collaboration with local renowned chefs and meet the highest quality standards.
• The aim of adding new revenue is to diversifying our offering on board.

A cultural and commercial symbiosis

This project represents more than just an in-flight catering offer; it illustrates the ability of Dusit Foods and Thai Airways to create a synergy between local culture and the air transport. This initiative is also an opportunity to promote gastronomic riches Thailand to travellers from all over the world. By conveying the essence of street food Thai for an international audience, the project Streets to Sky is a perfect example of cultural enhancement through the customer experience.

Sharing the Thai Heritage

By embracing this rich culinary tradition, Dusit Foods and Thai Airways are committed to providing an in-flight experience that is as unique as it is delicious. unique and immersive. The positive reception of the project illustrates the growing appetite of consumers for authentic and refined gastronomic experiences and reinforces Thailand's position as a leading tourist destination.

This article has been selected, adapted and validated by the Breeziful editorial team. Writing assisted by artificial intelligence, under the supervision of Éléonore. Written/Validated by Breeziful.